Don C. Brunell: Tesla and the Mining Business

Tesla is the premium entry in the electric car market, with a starting price of $75,000. According to the Wall Street Journal, the high-end “Signature” model costs $132,000, slightly more than the base price for Porsche’s AG’s 911 GT3.

Even with a $7,500 federal tax credit, an assortment of state tax credits and $10,000 in fuel saving over five years, the driver’s investment is over $110,000 – far beyond the reach of the average family.

However, Tesla’s luxury styling and impressive performance give high-end buyers the best of both worlds – luxury transportation and the satisfaction of environ...